13 Tips to Closing Deals on the Golf Course

glg-242x300As a follow up to our latest blog titled “Golf and Business Acumen” we wanted to touch on how to expedite closing deals on the golf course.  Remember, your time with a client, prospect or partner playing a golf game, can tell a lot about you, your behavior and how you can or cannot handle pressure. The following are 13 tips on how to increase your chances to close business deals as you are having an enjoyable time on the golf course:

  1. Think building relationships not selling
  2. Always have business cards on you to exchange before the game ends
  3. Avoid cheating so you don’t create an environment of non-trust
  4. Arrive on time – Don’t make your guests wait
  5. Focus on building trust (avoid being too competitive)
  6. Know the etiquette of the game (even if you are not really a golfer)
  7. Focus on enjoying your time instead of getting angry over not being able to play like a professional
  8. Compliment others on their good shots; encourage others if they fail… Be on your best behavior
  9. Share your company’s logo golf balls before teeing off
  10. If familiar with the golf course, remember to share pointers on areas to avoid
  11. Make sure to plan your time to include time for lunch or dinner which offers a better opportunity to participate in a more engaging conversation related to business.
  12. The way you treat others reflects on you and goes a long way
  13. Your focus should be on offering your guests a fun time

Golf and Business Acumen

While there are many sports to choose from, golf has been deemed to be the activity to select to build and grow your business network. Many think that golf is a great way for creating long and lasting relationships for business.

While you may not be the professional at playing golf, you, as a business person, can use your experience and mental focus to play a great game. This sport takes and needs time to play. There is plenty of time between holes to elaborate on a conversation as you get to know the other person.

Being on a golf course means taking at least half a day off from work to enjoy your time. As you get ready to start a new business connection or try to turn a prospect into a client, you may want to avoid a hard sell approach. Consider finding a common ground with your business contact as you play a round of golf. Doing so will give you both the opportunity to get to know each other in an informal, non-obligatory, setting, which would help build trust: one of the necessary elements needed for a long-lasting business relationship.

Golf works for all ages and abilities allowing people of widely different experiences to play together while giving you the opportunity to create an enjoyable environment for prospects, partners, clients and/or colleagues.

It is worth to emphasize though that golf supports a focus on tactics, techniques and focus while increasing the ability to remain calm and think strategically… all are factors that would help you get ahead in business.

It is time to hit some balls… Are you ready?

Golf Balls and Lasting Impressions

In a cluttered and busy marketplace, businesses are always looking for smart solutions to help them stand out amongst the clutter.  So how can you expand on your brand visually and stay on top of your customers’ mind?

1-ball-300x131Promotional products, such as logo-customized golf balls, are an excellent way to stay top of mind while leaving a lasting impression. Usually, such products are among the least expensive ways to advertising. That being said, keep in mind that selecting the right promotional product to represent your brand is very crucial. Your selection should be aligned with your overall messages and brand values while being audience-appropriate. Consider the use of simple ways to expand your brand visually while avoiding the temptation to only think about your brand as in the term of a logo. Your brand has a big value and it is much bigger than you think. It defines your business and products. It is the blueprint for everything at the core of what you do and what you offer. It is your unique fingerprint!

Regardless of your industry, think of ways to grow your brand and nurture it. Think if and how you are delivering the experience to your clients that your brand says it does.

We all have collected, at some point, items that attract our attention for a short period of time before we finally decide to get rid of them. As a business, make sure that you understand the wants and needs of your consumer base in order to be able to select promotional products that successfully engage your desired audience.

The golf ball manufacturers represent a great example of companies that have excelled for years in raising market awareness and strengthening their brand by imprinting their logos on every conceivable golf ball on the market while increasing sales drastically. Think about it: ff anyone has ever given you golf balls, doesn’t the brand name of the ball stand out in your mind? So why not consider logo-customized golf balls as giveaways to leave long-lasting impressions on your customer base?